AI won't replace
services. Services
decide who wins.

The closed-door discussion every tech executive needs: why seat-based pricing is a trap, how Palantir hit 100x with services, and the playbook for incumbents to win.

Accelerate service transformations

Tell us what you're solving for. We'll surface the research, guidance, and answers that get you there.

Discover how the industry is adopting AI in the post-sale lifecycle

From next-best-action recommendations to reduced case times, learn the playbook Dell used to cut support costs by $50M.

LAER
measured adoption.

DARE
measures outcomes.

TSIA’s LAER framework helped define the SaaS-era customer engagement model. AI demands a new model built for outcomes, services, and continuous value realization.

Benchmark your tech services organization for free

Discover the benefits of benchmarking with Performance Optimizer. Identify organizational challenges, get a prescribed action plan, and unlock your roadmap to improved outcomes.

From Benchmarking to action: Elevate your performance with TSIA

Discover the benefits of benchmarking with Performance Optimizer. Identify organizational challenges, get a prescribed action plan, and unlock your roadmap to improved outcomes.

We help companies make smart decisions

In these industries:

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IT Infrastructure and Services

Hardware, OEM, and enterprise tech orgs are reinventing how they deliver value as AI redefines profitability. We’ll help you protect margins, redesign services, and stay ahead.
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SaaS and Software

Per-seat pricing is eroding as AI automates work. We help born-in-the-cloud companies price for outcomes and retool services to capture the real value AI creates.
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Industrial Equipment

From supply chain tech to agtech and IoT, every modern company is a tech company. We’ll help you navigate this evolving space and ensure your business keeps pace.
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Healthcare Technology

Healthcare and tech are a necessary pair. For hardware and software businesses serving this space, we’ll help keep you profitable where it's most critical; lives depend on it.
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On these key topics:

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Best practice implementation and improvement

When you understand what "good" looks like, correlating people, processes, and technology to your financial outcomes becomes clear and actionable.
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AI implementation

AI is rewriting business models faster than any previous wave. Stay current on frameworks that drive growth and profitability—from readiness to outcomes.
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X-as-a-Service and digital transformation

Per-seat and consumption models are collapsing. Learn how to build a profitable, XaaS business by climbing the Pricing Ladder to value and outcomes.
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Achieving profitable growth

The tech industry chased explosive growth over profitability. AI changed the game. Discover how to achieve both, without choosing between them.

By supporting leaders across these Research Areas:

Trusted by top companies everywhere

A data engine fueled by you

Data
Insights
Frameworks
Benchmark
Virtual advisory
sessions
Inquiries
Member-to-member
inquiries
Conference
Discussions

Is your business ready to discover its potential? Fuel your growth journey with data-backed benchmarking.

For organizations looking to enhance their operational performance, TSIA’s benchmarking offers a clear path to make informed, actionable improvements by leveraging robust peer groups, percentile-based scoring, and customized insights. Learn more in our comprehensive ebook.
20+

years of expertise and proven methodologies

10+

targeted peer groups based on key performance drivers

3x

verified data with unmatched accuracy

TSIA Q1 2026 Research Topics

TSIA’s research explores how technology providers must shift to outcome-based, services-led growth in the AI economy. It provides the frameworks to monetize AI, align incentives to value realization, and deliver measurable business results.
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Customer Growth & Renewal

Outcome-Based Compensation

How incentive models are evolving to reward customer value realization—not just bookings or volume.
Customer Success

The New Customer Success

Redefining CS as the owner of customer economics through outcomes, consumption optimization, and human-AI orchestration.
icon - customer growth
Customer Growth & Renewal

Outcome-Based Compensation

How incentive models are evolving to reward customer value realization—not just bookings or volume.
Customer Success

The New Customer Success

Redefining CS as the owner of customer economics through outcomes, consumption optimization, and human-AI orchestration.
icon - customer growth
Customer Growth & Renewal

Outcome-Based Compensation

How incentive models are evolving to reward customer value realization—not just bookings or volume.
Customer Success

The New Customer Success

Redefining CS as the owner of customer economics through outcomes, consumption optimization, and human-AI orchestration.
Education Services

Monetizing ES in the AI Era

The shift from training delivery to AI-powered, outcome-driven learning experiences that accelerate customer value.
Field Services

FDEs in Industrial Equipment

How forward-deployed engineers bridge AI innovation and complex physical operations to drive measurable outcomes.
Support Services

Autonomous Support with Agentic AI

How agentic AI is reshaping support organizations through autonomous resolution while preserving service quality.
Education Services

Monetizing ES in the AI Era

The shift from training delivery to AI-powered, outcome-driven learning experiences that accelerate customer value.
Field Services

FDEs in Industrial Equipment

How forward-deployed engineers bridge AI innovation and complex physical operations to drive measurable outcomes.
Support Services

Autonomous Support with Agentic AI

How agentic AI is reshaping support organizations through autonomous resolution while preserving service quality.
Education Services

Monetizing ES in the AI Era

The shift from training delivery to AI-powered, outcome-driven learning experiences that accelerate customer value.
Field Services

FDEs in Industrial Equipment

How forward-deployed engineers bridge AI innovation and complex physical operations to drive measurable outcomes.
Support Services

Autonomous Support with Agentic AI

How agentic AI is reshaping support organizations through autonomous resolution while preserving service quality.
Managed Services

Outcome-Driven Managed Services

The MSP transformation from uptime metrics to full accountability for business results.
Professional Services

Professional Services 2.0

The evolution of PS delivery models to align with outcome-based value frameworks.
Partner

AI-Powered Partner Growth

How AI enables partners to scale services, monetize outcomes, and accelerate partner-led revenue.
Managed Services

Outcome-Driven Managed Services

The MSP transformation from uptime metrics to full accountability for business results.
Professional Services

Professional Services 2.0

The evolution of PS delivery models to align with outcome-based value frameworks.
Partner

AI-Powered Partner Growth

How AI enables partners to scale services, monetize outcomes, and accelerate partner-led revenue.
Managed Services

Outcome-Driven Managed Services

The MSP transformation from uptime metrics to full accountability for business results.
Professional Services

Professional Services 2.0

The evolution of PS delivery models to align with outcome-based value frameworks.
Partner

AI-Powered Partner Growth

How AI enables partners to scale services, monetize outcomes, and accelerate partner-led revenue.

Explore the TSIA Portal

Get instant access to TSIA Intelligence—specialized AI built for tech services—with your free TSIA Portal account. Unlock expert research, tailored insights, and data-driven strategies to move your business forward.

Join the conversation

We couldn’t do what we do without you. That’s why whether in-person, virtually, or both, we’re proud to connect you with a diverse and inclusive network of other industry professionals who have solved the same challenges you’re facing.
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TSIA conferences

Connect with a diverse community of your peers and industry experts, attend inspiring keynotes and breakout sessions, and solve your business’ most pressing challenges.
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TECHtonic: The TSIA Podcast

Join host Thomas Lah as he discusses tried-and-true strategies companies need to employ to stay relevant, get profitable, and succeed in the ever-changing technology and services space.
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TSIA Discussions

Join a community of your industry peers to hear about lessons learned, discover best practices, and meet new friends along the way.
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TSIA Webinars

Stay current on the latest tech industry trends and best practices with highly interactive sessions led by our experts and partners.
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