As part of its ongoing "Pause is Power" platform and commitment to pushing back against the "win at all costs" mentality that pervades sports, Powerade has created The Athletes Code. The Athletes Code is an amendment added to the contract that protects athletes' right to pause without the fear of losing their sponsorship. We partnered with renowned athletes such as Alex Morgan, Tatjana Smith, Linda Motlhalo, and Douglas Matera, who bravely shared their stories of the mental health challenges they’ve faced while navigating the pressures of being an elite athlete.
