No cookies. No data harvesting. No Big Tech lock-in.
Get access to consented, first-person data via user-controlled Upods.
Between 30–50% of visitors reject cookies, leaving businesses blind to who they reach and what people want. The result: incomplete insights, weaker personalisation, and lost revenue.
Utonomy changes this. User data lives in each person’s Upod, their personal online datastore. Users decide what to share, with whom, and for what purpose. By design, data is never owned, sold, or harvested. It is accessed transparently, session-based, and with explicit consent.
Data stays with the user. You don’t need accounts, cookies, or tracking, yet you gain meaningful insights.
Upod shares only anonymised, non-identifying data points. Strictly session-based. Personalisation without exclusion. Growth without surveillance. Trust over tracking.
As users connect their Upod across more platforms over time, your understanding deepens, always consent-based, always user-controlled. Cross sector, cross silo.
Recover engagement and ad revenue without tracking.
Increase conversion and reduce returns with trusted data.
Add persistent personal context without owning the data.
Even in early rollout, Upod shows strong adoption. Pilot with large Dutch media brands.
users onboarded in 2.5 weeks
of users shared data across multiple platforms
of users used Upod multiple times per week
AI is reshaping how information flows and decisions are made. Whoever controls the personal data controls the relationship. Utonomy enables a different future:
A fair foundation for the next generation of digital services.